Why is Motown so big in the UK?

[Tailspinner]

Hi sotosound,

The thread is about why Motown became popular in the UK, and I think that if you accept that a particular kind of music is the product of a particular type of social/political/cultural environment, you have to ask what it was about that environment which produced a) Motown in the States with its distinctive image, sound and sentiments, and b) what it was in Britain which produced a widespread enthusiasm and commercial demand for that same image, sound and sentiment.

If you do that, I think you’re left with the answer that there were many similarities between the social and economic environments of blacks in American cities, and those of white British manual workers.

This was so particularly in the industrial strongholds of the north, who in the late 60s and early 70s were enjoying some of their most secure and prosperous years, thanks to low unemployment, relatively high wages, strong unions, a generous welfare state, a booming consumer society and of course gender equality. Let's not forget Motown was pretty much as popular with the girls as boys, and probably the first musical trend to be so.

As you said, peak demand for Motown in the UK was between about 69-72, although it remained strong for the old records in clubs/pubs/jukeboxes nationwide until much, much later. These sources reflected [[rather than shaped) public taste, as did the radio stations which continued to play the hits throughout – BBC Radio 1 from 1968 and commercial FM from 1973.

Papers like NME, MM and Sounds were indeed more specialised, as you say, serving a rock-oriented subculture. But, I’d argue that was mainly a 6^thform/college-kid sub-culture, and as such the papers’ core appeal lay with the middle class, and those with middle class aspirations.

I also agree that if you ask people why they liked Motown, they just say they ‘liked what they liked’, as they did in the Yorkshire town where I grew up. But, asking individuals isn’t very useful because most of us don’t have that level of awareness. They don’t say ‘I like it because I’m working class and my social environment is just like the American blacks’, who’ve never had it so good, just like me’.

Point is, that we’re often unaware of how our tastes, particularly with regard to music, fashion, etc. are shaped by our social environments.

It was distinctive social and political conditions which gave birth to blues, reggae and Motown, etc. And no doubt their practitioners and fans said pretty much the same thing, i.e. that they just ‘liked what they liked’.

Yes sure, as with any trend there are exceptions, yourself included. No trend ever has 100% conformity. So, despite my hometown being a Motown hotbed, I also had mates who listened to other stuff, particularly chart stuff, whether Status Quo or some crappy novelty record. I also had mates who didn’t label themselves in class terms, any more than I labelled myself, either then or now for that matter. Nobody did!

Yet, there were still aspects of their attitudes, values, tastes and preferences etc. which were what we’d call ‘working class’. I shared some of them too, but they were mixed with what we’d now call middle class tastes and traits, no doubt reflecting my ‘mixed’ social background!

It’s probably because of the decline in the UK of manufacturing and production in steel, ships, mines, cars, etc. etc. and the masses employed there, that we’ve had class fragmentation and the loss of the distinctive sub-cultures. But again, that’s another story.