I think so too. Remember that at this point the Tempts were nearly as popular as the Supremes. Current singles wise, they were more so. So while it might be a ratings success to give either the Supremes or the Tempts an entire special, it was a guaranteed ratings explosion to pair the two groups together. I also think pairing them together on Sullivan was a test run, a result of a conversation about the prospects of a television special pairing the two groups. When it went over well, TCB was on the to do list.
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