Most makeup is not going to perfectly match your skin tone. My mother always apppeared lighter than she was whenever she wore makeup.
My wife does too and has brightened her skin to even out or lighten some dark spots or discolorations. If I avoid the sun this summer, I'll look lighter too. Like I said, some black folk have been lightening their skin tones for years. But I guess it's one of those secrets we're not supposed to talk about.
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