Morris Ervin Broadnax was his given name. Luvel must have been a nickname, and his credits changed to "Luvel" Broadnax about 1/2 way through his career. He was born in 1931.
He started with Motown in 1961, signed an exclusive contract as a songwriter. He had been sent to Motown by his friends, The Four Tops, to try out for a singing contract. They liked his songs a lot better than his singing. On You-Tube there is an interview with him. As the "new writer", Berry Gordy assigned him to work with Little Stevie Wonder, as the others didn't want to work with him. He teamed up with Clarence Paul [[Wonder's producer). He was the one who first encouraged Stevie to write songs, and helped him start out. He later worked also with Hank Cosby and Sylvia Moy. He wrote songs for most of the more known Motown acts, including The Miracles, Temptations, Mary Wells, Four Tops, Gladys Knight and The Pips, etc. With The Clarence Paul crew, it was Broadnax's job to overdub the lead and background vocals. He wrote "Just A little Misunderstanding" -the Contours, "I Miss You, Baby"-Marv Johnson, many songs for Stevie Wonder and The Four Tops.
On Google you can find some links to info about him. He worked with Motown from 1961-1969, when he started working as an independent songwriter, working with Aretha Franklin [[whose family he had known for many years). He had written "Till You Come Back To Me" [[along with Stevie Wonder and Clarence Paul) for Stevie, but offered it to Aretha [[for whom it became a big hit).
Broadnax was the one most instrumental in trying to start a Motown Alumni Association, in 1989. It didn't start until 1995. He died in 2009.
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