Originally Posted by
BayouMotownMan
Why did Touch bomb so badly?
Many feel that the Supremes had been besting Ross on several occasions except for Ain't No Mountain High Enough. Here lately, Diana's Reach Out I'll Be There tanked while Nathan Jones was surpassing it on every chart. Gordy could not let The Supremes minus Ross get this much success while he was struggling to launch her solo career. Little promotion was given to Touch.
Floy Joy did better because Ross was not recording. Unfortunately the Jimmy Webb lp was released at the same time as Lady Sings and everything was riding on the success of that movie and soundtrack, so no promotion was afforded to that lp either.
Just my opinion. But Imagine if Nathan Jones and the Touch lp had been massive hits while Diana floundered with Reach Out, Surrender and the lp, all three of which did poorly. It would have made establishing her as the next Streisand all that much harder.
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