When I've had a few glasses of something *hic* and wondered 'if i could turn back time' [[like my above essay lol), I've thought a similar thing.
But perhaps monthly, not yearly, during the mid-60s. Perhaps some kind of partnership with Sullivan to use their crew/studio [[audiences?) to record Motown artists singing their latest hits [[and also some past hits which hadn't been performed on colour TV) would have allowed Motown to promote it's newest releases around the world via this monthly [[or at least regular) show. A monthly show might only need to be 22 minutes long [[so 6 songs per show plus host talking) to fit a 30m commercial TV slot.
Sullivan as a host might have been fine, but what about Motown performers like Diana, Smokey, Martha [[etc) being given the chance to demonstrate their own TV skills hosting the show themselves on a roster basis?
As Motown would own this show, they could use the individual clips of each song to promote the singles to overseas audiences via 'Top of The Tops', 'Musikladen' and other music shows around the world where the Motown acts couldn't usually appear.
If only *sigh*
Now time for a refill
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