Another topic question has brought me here:

With the success of "Heatwave" as a single, Motown hurriedly threw an LP together to ride the wave of success. The LP itself however was all [[mostly?) cover songs, and no other singles were released.

Heatwave [[single) was released on July 10, 1963.....it would be over a year, not until July 31, 1964 until their next single "Dancing ITS" would be released.

Why so long between singles? Why didn't Motown try and strike while the iron was hot?

Furthermore, while the "Heatwave" LP was a rush job, it would be another year and a half until their next LP "Dance Party" was released.

Did Motown drop the ball? I realize the Supremes were HOT and the focus of attention went to them, but there's no denying a #4 Pop and #1 R&B hit didn't deserve some sort of timely followup.