Radio Jingles Singer sounds a bit like...

[WaitingWatchingLookingForAChance]

In addition to Motown I like collecting vintage radio jingles. First time I heard these the vocalist's smokey, husky style brought a certain member of a world famous trio to mind- or is it just me?

[Ollie9]

In addition to Motown I like collecting vintage radio jingles. First time I heard these the vocalist's smokey, husky style brought a certain member of a world famous trio to mind- or is it just me?

Susaye Greene is the name that immediately springs to mind.
But seriously, very M’s Wilson like.

[jobucats]

Immediately Mary Wilson's voice came to my mind.

[WaitingWatchingLookingForAChance]

Susaye Greene is the name that immediately springs to mind.
But seriously, very M’s Wilson like.

Yes, it was Mary Wilson's voice I was thinking of whenever I hear these. The voice is so calming and soothing.

[WaitingWatchingLookingForAChance]

Immediately Mary Wilson's voice came to my mind.

Yeppers! I remember jokingly asking someone when did Mary Wilson branch out into doing jingle work?

[Spreadinglove21]

I believe in Supreme Faith, Mary discussed in passing doing a few commercial jingles in the early 80s. She took what she could take to pay the bills.

[WaitingWatchingLookingForAChance]

I believe in Supreme Faith, Mary discussed in passing doing a few commercial jingles in the early 80s. She took what she could take to pay the bills.

That's interesting. Actually, there seemed to be a period where established artists were doing commercial jingles and it was seen as just that- another revenue source. The show "Entertainment Tonight" did a segment on it and included Phoebe Snow as one doing them. It was nice because it was being treated as a "Wow! How cool" thing.

[RanRan79]

Definitely not Mary, but they have a similar tone and style at times.

[WaitingWatchingLookingForAChance]

Definitely not Mary, but they have a similar tone and style at times.

Right. I knew it wasn't Mary when I heard these but it did strike me that it was an unusual decision to use a vocalist with such a unique sound. The norm, especially at that time, was to use vocalists with a more, um. "neutral" jingle singing style. Sounding like Mary just made this vocalist all the more appealing.