Originally Posted by
carlo
The release date for this single was pulled from her website a week or two ago, so they decided not to release I Still Believe as a single at this time, likely because If the World Just Dance is getting some attention in the UK and via the new YouTube video. I am guessing that the label forgot to update their digital tags, to keep I Still Believe from being available on iTunes and Apple Music last Friday. Someone at Decca probably realized the mistake too late, and then updated the digital tags, which usually takes 24 hours to fully update, hence the reason why the track disappeared a day or so later.
Honestly, I can't wait for the album, and I am loving what I am hearing, but the marketing efforts and strategic plan from the label thus far has been a complete mess, between this single mysteriously disappearing from her website schedule, then appearing on iTunes, and then disappearing. Then there's the album release date being delayed from September, as well as this latest low budget music video [[it's cute and fun, but low budget), etc. It seems like the label's plan is to just throw the album into the water, and then see if it swims. If they aren't going to properly promote it, then I really hope that all of us fans will be coming out in big numbers to buy and stream it. Despite the non-existent promotional efforts, the album itself thus far seems to be top notch, in a musical sense.